WHEREVER. TOGETHER.

BRIEF

To inspire the next generation of female explorers and highlight their personal relationship with the outdoors.

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INSIGHT

There are women all around the world who spend their days outdoors - often traversing over uneven and steep terrain - who we don’t conventionally consider explorers.

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IDEA 

The North Face inspires women to get outdoors to join their sisters around the world.

Clio Sports, 2020 - Bronze

One Show YOUNG ONES, 2020 - gold PENCIL
Golden Award of Montreux, 2020 - Finalist

CREATIVE TEAM 

Catarina Barcala

Palak Kapadia

Xavi Ocaña